INSAN Media Psikologi
ISSN 1411-2671 (Cetak); 2310-7945 (Online)
Vol. 12 / No. 1 / Published : 2010-04
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Original Article :
Behavioral measurement based on theory of planned behaviour
Author :
- Hawa'im Machrus*1
- Urip Purwono*2
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Abstract :
This paper aimed to explain the measurement of theory of planned behavior . The measurement consisted in many factors: intention, attitude, subjective norm, normative belief, control belief and perceived behavior control. In every factor we suggested highly recommended items that could use in scale construction. Behavior measured by target, action, context and time approach
Keyword :
theory of planned behavior , intention, behaviour,
References :
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