UNIVERSITAS AIRLANGGA



Detail Article

Masyarakat, Kebudayaan dan Politik

ISSN Lama 0216-2407, Baru 2086-7050

Vol. 17 / No. 1 / Published : 2005-01

Order : 4, and page :45 - 58

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Original Article :

Implikasi perseptual mahasiswa tehadap preferensi mereka tentang seorang pemimpin

Author :

  1. Andria Saptyasari*1
  1. Dosen Program Studi Ilmu Komunikasi FISIP Unair

Abstract :

There are two sides that have to be recognized whenever we communicate: our selves and others. Recognizing others is not a simple process as it involves psychological process of perception. This research looks for perceptual process of students toward their preferences on the leader. Student are selected as they have the intellectual quality as well as maturity. Research shows students' perception in interpersonal communications tends to be less objective and less accurate. It is influenced by factors such as implicit personality theory, the self-fulfilling prophecy, perceptual accentuation, and consistency. These perceptual procees affect students' preferences on the leader. On the contrary, primacy-recency and stereotyping do not affect students perception.

Keyword :

perception, implicit personality theory, the self-fulfilling prophecy, perceptual accentuation, consistency, primacy-recency and stereotyping,


References :

DeVito, Joseph A,(1994) Human Communication: The Basic Course New York : Harper Collins College Publishers

Myers, Gail E abd Michele Totela Myers,(1992) The Dynamics of Human Communication: A Laboratory Approach New York : McGraw-Hill Inc





Archive Article

Cover Media Content

Volume : 17 / No. : 1 / Pub. : 2004-01
  1. Reformasi Dan Dilema Transisi Demokrasi Dalam Masyarakat Majemuk
  2. Penentuan Daerah Pemilihan Dan Jumlah Kursi Dalam Uu Pemilu 2004
  3. Perbedaan Kinerja Bank Sebelum Dan Sesudah Fit And Proper Test
  4. Implikasi Perseptual Mahasiswa Tehadap Preferensi Mereka Tentang Seorang Pemimpin
  5. Representasi Pemikiran Politik Dalam Drama Indonesia Mutakhir
  6. Pemilu Dan Pembangunan Politik: Berkaca Kasus Indonesia
  7. Persepsi Baru: Bahasa, Discourse, Dan Budaya Rakyat
  8. Resensi Buku: Mengawasi Pemilu Mengawal Demokrasi