Catalog :




Detail Article

Masyarakat, Kebudayaan dan Politik

ISSN Lama 0216-2407, Baru 2086-7050

Vol. 21 / No. 3 / Published : 2008-07

TOC : 7, and page :250 - 256

Related with : Scholar   Yahoo!   Bing

Original Article :

Studi etnografi semiotika: angkutan umum sebagai gaya hidup metropolitan dalam kartun benny rachmadi

Author :

  1. Roikan*1
  1. Departemen Antropologi, FISIP, Universitas Airlangga

Abstract :

Cartoon is a part of art that represents cultural phenomenon. In the creative process cartoonist must have understanding of the socio-cultural condition of people. Benny Rachmadi is a cartoonist who has a thorough understanding of the people around him so that some people regard him as an „antropologist par excellent“. This research aims to uncover the meaning of cartoon in the „Seri Lagak Jakarta Edisi Transportasi“ by Benny Rachmadi that has been used in analysing the problems of public transport in a city-especially Jakarta-and its relation to the life style of metropolitan people. The method used in this study is semiotic ethnography, which uncovers the meaning of a cultural phenomenon of a cartoon to the actual people—the people who have relationship and fully cultured by the text. The data were collected through observation of the text (cartoon) and field observation (Jakarta), and in depth interview. The data were analysed using Roland Barthes’ Semiology and Casson’s taxonomy analysis. The result of this research is, first, Benny Rachmadi created his cartoon by stressing on descriptive visual details for explaining transportation problems of public transport in Jakarta. Second, the public transport was not just a means to commute from one place to another, but also had several meanings—the media of social interaction, a tool for earning money, and the media for self actualisation. Third, the metropolitan people had high concern for time, along with their high mobility; so that the people who used public transport for its function.

Keyword :

Cartoon, public transport, metropolitan,


References :

  1. Hafiz Ahmad, (2006). Histeria! Komikita, Membedah Komikita Masa Lalu, Sekarang dan Masa Depan. . Jakarta : Elek Media Komputindo.
  2. Anwari Anwari, (1999). Indonesia Tertawa, Srimulat sebagai sebuah Subkultur. . Jakarta : LP3ES.
  3. Wisnu Ajisatria, (2003). Bersepeda sebagai Gaya Hidup (Studi Kasus Empat Anggota Cycling Enthusias Yogyakarta). Skripsi sarjana tidak diterbitkan. . Yogyakarta: : Jurusan Antropologi Budaya, Fakultas Ilmu Budaya, Universitas Gadjah Mada.
  4. Ronald W. Casson, (1981). ‘Folk Classification: Relativity and Universality’ dalam R.W. Casson (ed) Language Culture and Cognition: Anthropological Perspective. . New York : Macmillan Publishing Co. Inc.
  5. Danny Martianus Goenawan, (2004). Anak Muda Indonesia Kontemporer (Sebuah Studi Etnografi-semiotik pada Film AADC?). Skripsi sarjana tidak diterbitkan. . Surabaya : Jurusan Antropologi Sosial, Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Airlangga.
  6. Richard Harland, (2006). Superstrukturalisme, Pengantar Komprehensif kepada Semiotika, Stukturalisme, dan Postrukturalisme. . Yogyakarta : Jalasutra.
  7. R. Surtiati Hidayat, (2001). ’Kartun Indonesia’ dalam I.H. Sundari dan R. Hidayat (ed) Meretas Ranah Bahasa, Semiotika dan Budaya. . Yogyakarta : Yayasan Bentang Budaya. .
  8. Intisari Intisari, (1992). ’Masuk Bui Gara-gara Kartun, usut asal’,Januari1992. . : Intisari
  9. Museum Pendet Museum Pendet, (2004). Pulau Kartun, Island of Cartoon, 20 tahun langkah I Brewok GunGun. . Denpasar : Pendet Press.
  10. Iwan Santosa, (2004). ”Jaguar dan Bajaj Berbagi Nestapa di Jakarta”, Kompas, [Diakses Sabtu, 19 Juni 2007]. . : http://www.kompas.com/kompascetak/0406/19/Fokus/1093801.htm.
  11. Ahmad Fedyani Saifuddin, (2005). Antropologi Kontemporer, Suatu Pengantar Kritis Mengenai Paradigma. . Jakarta : Kencana.
  12. Moh. Nashir Setiawan, (2002). Menakar Panji Koming, Tafsiran Komik Karya Dwi Koendoro pada Masa Reformasi Tahun 1998. . Jakarta : Penerbit Buku Kompas.
  13. Alex Sobur, (2006). Semiotika Komunikasi. . Bandung : PT Remaja Rosdakarya.
  14. Darminto Sudarmo, (2004). Anatomi Lelucon di Indonesia. . Jakarta : Penerbit Buku Kompas.
  15. Yayat Supriatna, (2004). ”Jakarta Memburu Mimpi Baru”, Kompas, [Sabtu, 19 Juni 2007]. . : http://kompas.com/kompas-cetak/0406/19/Fokus/1092213.htm.


   


Archive Article

Cover Media Content

Volume : 21 / No. : 3 / Pub. : 2008-01
  1. Literature on indonesia’s democratisation: plenty of empirical details, lack of theories
  2. How is indonesia posible?
  3. Memahami teori konstruksi sosial
  4. The construction of cultural identity in local television station’s programs in indonesia
  5. Peran benda cagar budaya dalam proses pembelajaran
  6. Slang sebagai simbol replikasi klas di yogyakarta
  7. Studi etnografi semiotika: angkutan umum sebagai gaya hidup metropolitan dalam kartun benny rachmadi
  8. Metafora budaya sebagai pendekatan manajemen
  9. Penerapan polda jatim standard organisation (pjso) 2006: studi evaluasi
  10. Acromiocristalis populasi pygmy rampasasa (kabupaten manggarai, pulau flores, propinsi nusa tenggara timur )