Indonesian Journal of Social Sciences
ISSN 1978-760X
Vol. 1 / No. 4 / Published : 2009-10
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Original Article :
Audience’s response on polygamy issue in ayat-ayat cinta tthe movie: a critical discourse analysis approach of sara mills
Author :
- Eny Anjarwati*1
- The English Department, Faculty of Humanities, Airlangga University. Jl. Airlangga 4-6 Surabaya 60286, Indonesia. Phones: ++62 31 503 3080, 503 5676, ext 206, Fax +62 31 503 5807
Abstract :
This study attempts to investigate and identify audience position based on audience response on ayat-ayat cinta-the movie toward the polygamy issue. The response is in a form of the answer of six questions related to the movie given to 45 audiences. The main objective of this study is to know how the audience read polygamy issue in ayat-ayat cinta the movie and how is the conceptualization of the ideas of polygamy in the audience’s responses. Furthermore, believing that polygamy issue on the movie is likely to be the portrayal of polygamy in the society like in Indonesia, audiences opinions seem to reveal what happens in the household of polygamy. In addition, each audience has their own way in explaining their opinion, which means that they stand in one of the main characters on the movie to express their argument. The study also found that male audiences tend to agree with polygamy as solution, while females tend to refuse it. Moreover, it is also found that people have a certain belief in religion and rely on God’s decision. The concept of love is presented by the audience through their opinion as well. Therefore, audiences could be identified as the message receiver who have critical opinion toward certain issue and based on their knowledge and experience they can also build new meaning of certain text delivered by media.
Keyword :
critical discourse analysis, subject-object position, movie, audience, polygamy,
References :
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Archive Article
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 Volume : 1 / No. : 4 / Pub. : 2009-01 |
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