UNIVERSITAS AIRLANGGA



Detail Article

Jurnal Administrasi Kesehatan Indonesia

ISSN 23033592

Vol. 1 / No. 2 / Published : 2013-04

Order : 8, and page :167 - 174

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Original Article :

Design effort in enhancing childbirth target achievement based on maternal expectations and reality

Author :

  1. Aresta Widowati Rachmadani*1
  2. Widodo J. Pudjirahardjo*2
  1. RSI Jemursari, Surabaya
  2. Fakultas Kesehatan Masyarakat, Universitas Airlangga, Surabaya

Abstract :

Childbirth is the process of excretion the products of conception of the fetus in which sufficient months.RSI Jemursari Surabaya is one of the hospitals that provide maternity services. Therefore, the achievement of thetarget number of births in RSI Jemursari Surabaya for 3 consecutive years between 2010 and 2012 with anaverage percentage of 8.3% is not in accordance with the targets set by the RSI Jemursari Surabaya which is25% of total deliveries from previous year. The purpose of this study is to provide recommendations in designeffort for improving the achievement of childbirth target based on maternal expectations and reality.This studywas an observational study. The population in this study was mothers who maternity and use prenatal careat RSIJemursari Surabaya and other place in 2012.The samples were 60 respondents. The results showed thecharacteristics of respondents and maternal expectations and reality of the service. Based on these results, theprimary advice that can be given by the researchers are the necessity to improve the quality of service andenhancement in cooperation with other maternal services and an alternative mode of payment for birth mothers.

Keyword :

childbirth, expectations, performance improvement,


References :

Manuaba, I,(2012) Ilmu Kebidanan, Penyakit Kandungan dan KB Jakarta : Buku Kedokteran EGC

Swastha, B.,(2008) Manajemen Pemasaran Modern Yogyakarta : Liberty

Kotler, P.,(2006) Manajemen Pemasaran Jakarta : PT. Indeks

Setiadi, N.,(2005) Perilaku Konsumen Jakarta : Penanda Media

Supranto,J,(2007) Perilaku Konsumen & Strategi Pemasaran untuk Memenangkan Persaingan Bisnis Jakarta : Mitra Wacana Media





Archive Article

Cover Media Content

Volume : 1 / No. : 2 / Pub. : 2013-02
  1. Purchasing Decision Of Pregnant Women In Fourth Visit Antenatal Care In Puskesmas Tembok Dukuh
  2. Customer Value Analysis Based On Customer Characteristic In Teeth Clinic Of Puskesmas Jemursari Surabaya
  3. Health Service Quality Based On Dabholkar Dimension At Ward Room Of Internal Disease
  4. Healthcare Budget Calculation Based On Capitation At Pg Krebet Baru Malang
  5. The Effect Of Brand Equity On People Selection In Muhammadiyah Surabaya Hospital Utilization
  6. The Impact Of Individual, Job And Organizational Factors On Job Satisfaction And Turnover Intentions Of Nurses
  7. Design Effort In Enhancing Childbirth Target Achievement Based On Maternal Expectations And Reality
  8. Cost Recovery Rate Optimization Based On Unit Cost Calculation Using Activity Based Costing Method
  9. Cause Analysis Of Outpatient Visits Decreasing Based On Service Quality Gaps Model
  10. Identification Of The Fulfilment Of Medical Record Incompleteness In The Inpatient Of Muhammadiyah Hospital Lamongan

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