UNIVERSITAS AIRLANGGA



Detail Article

Jurnal Promkes

ISSN 2085-3475

Vol. 1 / No. 1 / Published : 2013-07

Order : 11, and page :106 - 113

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Original Article :

The differences of knowledge and attitude of adolescents before and after bkkbn advertising exposure

Author :

  1. Nita Lailiyah*1
  1. Fakultas Kesehatan Masyarakat Universitas Airlangga Surabaya

Abstract :

Various efforts had been made by the BKKBN which aims to provide adolescents knowledge’s to delayed the age of marriage. This research is to study the different from knowledge and attitude of adolescents knowledge’s and attitude’s before and after exposure from media ads created by BKKBN. This research is a quasi-experimental, this research involved all third-grade students at SMA Islam Duduksampeyan Gresik. The results showed that there was significantly different from the respondents knowledge’s (p = 0,000) for the treatment group before and shortly after have given, but for the control group there have not significantly different from respondents knowledge’s (p = 0,342), for the attitude of the respondents either the treatment group (p = 0,079) or control group (p = 0,084) were not significantly different. Then, the other result showed there were significantly different from respondents knowledge’s and attitude’s both in the treatment group (p=0,000 and p=0,007), and control group (p=0,000 and p=0,021), before treatment and after two weeks of treatment have given. In this research also look for different from knowledge and attitude between the treatment and control group, before treatment have given there is significantly different from the respondents knowledge’s (p=0,026), but there is no significantly different from the respondents attitude’s (p=0,931). There was significantly different from respondents knowledge’s (p=0,000) and respondents attitude’s (p=0,000) after treatment have given a moment. There is significantly different from respondents knowledge’s (p=0,000) and respondents attitude’s (p=0,027) after two weeks of treatment have given a moment. //

Keyword :

knowledge, atittude, media advertising,


References :

Notoatmodjo,(2002) Promosi Kesehatan Teori dan Aplikasi. Jakarta : PT. Rineka Cipta

Machfoedz,(2008) Pendidikan Kesehatan dan Promosi Kesehatan. Yogyakarta : Fitramaya

R. Kasali,(2005) Manajemen Periklanan : Konsep dan Aplikasinya di Indonesia Jakarta : Pustaka Utama Grafiti

L Anastasia,(2012) Menyusun Rencana Kehidupan Di Masa Senja Jakarta : Pustaka Utama Grafiti

BKKBN,(2010) Usia Perkawinan Wanita Indonesia Terlalu Dini Jakarta : Puslitbang KB dan Keluarga Sejahtera





Archive Article

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Volume : 1 / No. : 1 / Pub. : 2013-05
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  5. Leverage Marketing Communication Studies To Behave Healthy Communities Without Smoking
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  7. Determinants Of Condom-use Behavior From Studies Using The Health Belief Model (a Literature Review)
  8. Community Behavior In Health Care Utilization In Dental And Oral Health Center Dental Clinic I Tabanan
  9. Identification Diet Behavior Theory Approach Young Women Using Who
  10. Behavior Determinant Of Job Satisfication Of Nurse
  11. The Differences Of Knowledge And Attitude Of Adolescents Before And After Bkkbn Advertising Exposure
  12. The Effect Of Parenting Pattern On Emotional Develoment Of Children With Hiv And Aids

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