Detail Article

Jurnal Administrasi Kesehatan Indonesia

ISSN 23033592

Vol. 2 / No. 2 / Published : 2014-02

Order : 1, and page :75 - 82

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Original Article :

Influence of customer value to weighing of toddler in posyandu sidoarjo regency

Author :

  1. Novi Dwi Arisandi*1
  2. Ratna Dwi Wulandari*2
  1. Mahasiswa Fakultas Kesehatan Masyarakat
  2. Dosen Fakultas Kesehatan Masyarakat

Abstract :

The range of D/S score in the Public Health Center of Sidoarjo regency was not high enough. The score also can’t reach the minimum standart of Sidoarjo. The purpose of this research is to understand the influence of customer value toward the weighing of toddlers in Posyandu at the Public Health Center in Gedangan, Sidoarjo regency. The research is held with cross sectional plan. Total of 180 toddler’s mom became the sample of it. How the researcher pick the subject is taken from whole population and use multistage sampling. The influence of independent variable towards dependent one this research use the chi square analysis technique. Based on test analysis, there is a significance influence between customer value toward the weighing of Toddlers in the Posyandu on this place with the value of P(0,000) < α(0,05). It’s mean that more toddler’s mom feel the function of weighing than their sacrifice to achieve it. The effort to increase customer value of mother toddlers towards Posyandu, in contrast Posyandu should upgrading quality and quantity. The upgrade includes tool, infrastructure, and human resources so the mother toddlers feel the benefit of weighing in Posyandu more than the sacrifice they do. So, the mother toddlers feel enthusiastic of coming to weighing in Posyandu.

Keyword :

customer value, toddler, weighing of toddlers,

References :

Anderson, J, C., Dipak C., J., & Pradeep K.,(1993) Customer Value Assessment in Business Markets: A State-of-Practice Study 1(1), pp. 3- 29 : Journal of Business-to-Business Marketing

Cardona & julien,(2009) Methods To Measure Customer Value For The New Product Development Proces Di Milano : Politecnico

Iqbal, Muhammad,(2012) Pengaruh Peresepsi Nilai Harapan Dan Kepercayaan Terhadap Kepuasan Konsumen Penyedia Jasa Internet Di Jabodetabek pp 1-6 : Jurnal Kepuasan Konsumen

Kottler, P., & Keller, K,(2009) Manajemen Pemasaran, Edisi Ketigabelas, Jilid 1 Jakarta : Erlangga

Monroe, K.B.,,(1990) Pricing, Making Profitable Decissions, Second Edition New York : McGraw-Hill

Tjiptono, F,(2004) Pemasaran Jasa Malang : Bayumedia Publishing.

Archive Article

Cover Media Content

Volume : 2 / No. : 2 / Pub. : 2014-02
  1. Influence Of Customer Value To Weighing Of Toddler In Posyandu Sidoarjo Regency
  2. Community Readiness Of The National Health Insurance Program In Public Health Work Area Banyuanyar Sampang
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  4. Influence Of Commitment, Motivation And Organizational Structure To Work Disciplin
  5. Promotion Effects Dan Switching Bariers Terhadap Loyalitas Pasien Ruang Sakinah Rumah Sakit Muhammadiyah Lamongan
  6. Cost Benefit Analysismendirikan Laboratorium Klinik Sederhana Mandiri Dibanding Kerjasama Operasional Laboratorium Luar Di Plk- Ua
  7. Health Worker Obedience In Completeness Of Informed Consent Filling
  8. Evaluation Of Toddler Comprehensive Healthcare In Malang City