Kebijakan dan Manajemen Publik
ISSN 2303 - 3411
Vol. 4 / No. 1 / Published : 2016-01
Order : 21, and page :187 - 196
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Original Article :
Pengaruh tingkat kualitas pelayanan terhadap tingkat kepuasan pelanggan listrik pintar prabayar di pt. pln (persero) area pelayanan surabaya
Author :
- Pisciesha Qudsi Auliya*1
- Mahasiswa Fakultas Ilmu Sosial dan Ilmu Politik
Abstract :
The purpose of this study was to know the effect of the level of service quality on customer satisfaction levels Listrik Pintar Prabayar (Token) at PT. PLN (Persero) Surabaya service area. The underlying problem is the phenomenon of customers who complained about the metering and billing amount of uncertainty every month. Based on the analysis of data obtained showed the independent variable is the quality of service (X) has a positive effect on the dependent variable is customer satisfaction (Y), this is evidenced by the Standardized Beta Coefficients of 0,972. Directions positive influence shows that the relationship of service quality and customer satisfaction is a linear or unidirectional. The R2 of the study amounted to 94.4% means that customer satisfaction is influenced by the quality of service. The results of the Kruskal Wallis test on the quality of service equal to 0.519 and customer satisfaction at 0.662, meaning that there are no significant differences among the three areas of service PT. PLN (Persero) in Surabaya. West Surabaya service area has a level of service quality and lowest satisfaction of the entire service area in Surabaya.
Keyword :
Quality of Service, Customer Satisfaction, PT. PLN (Persero) Surabaya,
References :
Ghozali, Imam,(2012) Aplikasi Analisis Multivariat dengan Program SPSS - : Universitas Diponegoro





