Masyarakat, Kebudayaan dan Politik
ISSN Lama 0216-2407, Baru 2086-7050
Vol. 17 / No. 1 / Published : 2005-01
Order : 7, and page :83 - 94
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Original Article :
Persepsi baru: bahasa, discourse, dan budaya rakyat
Author :
- Herudjati Purwoko*1
- Dosen Fakultas Sastra Universitas Diponegoro
Abstract :
This paper deals with the ordinary languange thai is use to express the characteristics of a certain group of community in daily life. Its provocative purpose is to argue that the languange used in the discursive mode of folk culture represent to collective mind of its supporters. Therefore, it is suggested that those who involve in the business of printed media are encouraged to expose any issue of folk culture based on the given criteria relevant to the cultural value of its suporters instead of that of the hegemonic elite.
Keyword :
mass media, folk culture, discourse, ., .,
References :
Argyle, Michael,(1974) Bodily Communication London : Methuen
Smith, Alfred G,(1966) Communication and Culture New York : Holt, Rinehart and Winston
Fairclough, Norman,(1992) Language and Power London : Longman
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